Verizon Wireless is offering me some sort of a deal on the new iPhone 4 and a two-year service contract to go along with it. The price of the phone and of the contract is stiff, but if I had some business need or imperative social need for the package I’m sure I could find a way to justify paying the price. The tag line for the phone email advertisement I received is “Don’t be part of the future. Rule over it”. One of my favorite topics in which to engage is this idea of how I feel a sense of loss of my identity when I try to comply with the race, any race, whether it be toward the future or even to the past. Fiddling with dazzling gizmos enables me to be a ruler? If the future is all about electronic gadgetry, and I don’t feel like being controlled by the stuff, nor paying for it, then my rulership principles would be for me to just leave it alone. But, why enter into argument with the foolish emptiness of advertising, unless I was trying to woo away others from this suspect future?
Certainly yakking on the phone has some value. I can think of a few recent important conversations, but none of those conversations required that I have a data plan. Rather, they required that I have a heart, a mind, and even a soul. As of yet I have received no advertising information on where to acquire these apparently important features for ruling the future, so am wondering when I will receive my introductory package, my unbelievable special offer, so that I might rule over those important phone conversations.